Digital Marketing (Bundle)

Also known as Internet Marketing, Web-Marketing, Digital Marketing or Online Marketing, e-Marketing can be summarized as the process of marketing a product or a service using the Internet. Every business needs to have an e-Marketing strategy, but first you need to be ready to establish or expand your digital presence and reach. It is important to understand how to market online, how to determine what results you are getting as well as know all the secrets of social media.

If this is your objective, then this program is the right fit! You will learn:

• The Basics of Internet Marketing
• To Create and Manage Your Corporate Brand
• To Build a Brand on Social Media
• To Create a Google AdWords Campaign
• To Market with Social Media

TARGET AUDIENCE
This course is designed for:

• Anyone who wishes to set up their own business
• Anyone who is new to marketing and wants to understand the basics

REQUIREMENTS
No previous knowledge required.

ESTIMATED COURSE DURATION
20 hours

COURSE SPECIFICATIONS
The courses consist of text, interactive cards and quizzes. It is a self-paced program
available 24/7. Participants can learn at their own pace, anytime, anywhere and on any
device.

CERTIFICATE
A participation certificate will be issued on completion of each course.

This bundle includes the following courses:

• Basic Internet Marketing
• Brand: Creating and Managing Your Corporate Brand
• Building a Brand on Social Media
• Creating a Google AdWords Campaign
• Marketing with Social Media